When not to use AI in your marketing
I use AI daily and I've watched it make several things measurably worse. Here's where it doesn't belong, from experience.
Read →Experiments, failures and open questions. The posts where I got something wrong are usually the ones worth reading.
Publishing only the wins produces a portfolio, not an education. These posts cover what didn't work, what surprised me, and what I'm still unsure about.
If you're deciding whether to trust anything else on this site, start here. Anyone can write a tutorial after the fact.
3 posts.
I use AI daily and I've watched it make several things measurably worse. Here's where it doesn't belong, from experience.
Read →A week of 401s, silent failures and one genuinely embarrassing naming collision. What actually went wrong building the audit tool, in order.
Read →Moving a domain from a website builder to static hosting is meant to be routine. One confirmation dialog nearly cost me my entire mailbox.
Read →No digest, no roundup, no "5 AI tools you need". One email when there's something worth reading.
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